The Story of an Hour by Kate Chopin
The Necklace is one of the best short stories. It revolves around the life of a clerk in the ministry of education and his extraordinarily beautiful wife, Mathilda. She borrows an expensive necklace from her friend for a ball but loses it when they are returning home. They, somehow, arrange to replace it after purchasing the original necklace with borrowed money and spend their lives in the struggle to pay back the loan. After several years, they met the same friend again. To their horror, she tells them that her necklace was fake.
Sked Social makes it easy to schedule your creative Instagram Story content (both images and video!). So that this important feature doesn’t become an afterthought…
- Trying on different pieces of clothing
- Talking through their outfit
- Make sure it works with major retail holidays: Christmas, Easter, President’s Day, Mother’s Day, Father’s Day, Labor Day, New Year’s Day.
- Support holidays that span two calendar years (none span three).
- Holiday seasons can be set from one holiday to the next (such as Thanksgiving to Christmas).
- Holiday seasons can be set to be a number of days prior to the holiday.
- As a power user, I can specify files or folders to backup based on file size, date created and date modified.
- As a user, I can indicate folders not to backup so that my backup drive isn’t filled up with things I don’t need saved.
User stories serve a number of key benefits:
User stories are a few sentences in simple language that outline the desired outcome. They don’t go into detail. Requirements are added later, once agreed upon by the team.
Setting my old laptop on a makeshift table made of leftover wood and cardboard, I sat in the cold garage of my shared living house.…
It was late at night when I dropped in at a local 24/7 grocery store and bought myself a couple of bottles of cheap beer.…
Exclusivity is fundamental to the concept of luxury because it fits with high-end consumers’ desire to seek out things and experiences that are rare. Think about it: If everyone could afford to buy a Rolls-Royce, the auto brand would lose its appeal as something reserved for relatively few.
Research shows that a staggering 69% of millennials feel a sense of loss when they can’t attend some sort of event.
Be dynamic with your stories like Google. Nothing is more important to narrative content than imagination, so give vivid descriptions and use emotional hooks and humor to get people fully engaged. This story definitely engages us, doesn’t it? Be creative, not only with words and images, but also with the methods you use to convey them. Like the music as well as the messages.
Do you use stories in your customer engagement … or perhaps in marketing messages?
Measure of Success: In 2015, the brand launched an integration with Google Street View that allows consumers to tour plane cabins, as well as a partnership with Netflix, which enables passengers to stream content in flight. It also announced net income of $73 million for the third quarter of 2015.
Why it Works: The U in UA might as well stand for “Underdog.” But the Little Performance Apparel Company That Could solved a unique problem. Under Armour has also really perfected its voice and how to communicate with its legion of devotees.
Brand Takeaway: Try to create content that fits the platform or medium you are publishing on. Philip Bock, CEO & Co-founder of Supervisual, recommended brands remember this point when he explained how to create engaging visual content for Instagram in an interview with Falcon.io.
J.Crew’s Fashion Forward Pre-Sale
The clothing company treated its attentive social media users to an exclusive pre-sale of its new Jane in Pink sunglasses through Instagram Stories. J.Crew teased the launch of the new rose-colored sunglasses with a pink-themed photoshoot featuring staffers sporting the new style.
Haddon’s opening is effective because it builds up to the revelation that the dog was killed violently. It’s effective because it raises questions we want answered.
This opening is effective because we get a strong sense of the character’s personality in his terse use of curse words, slang and adjectives (‘crap’, ‘lousy’). Being addressed directly by the narrator creates a sense of closeness and familiarity. This effect is similar to Charlotte Bronte’s ‘Reader, I married him’ in Jane Eyre.